E-A-T and SEO

Last updated, July 22, 2020 What is E-A-T? E-A-T in SEO stands for Expertise, Authoritativeness and Trustworthiness. This concept is discussed in great detail in Google’s Quality Raters’ Guidelines. Demonstrating good E-A-T both on and off your website can potentially help improve Google rankings. We believe that E-A-T is very important to most sites. However, not all SEO’s agree that E-A-T is truly a ranking factor. The … Continue reading E-A-T and SEO