How I Can Help Your Site
Search is changing faster right now than at any point in my 18+ years of studying Google algorithms. Between massive core updates, aggressive spam crackdowns, AI Overviews, AI Mode, and the rise of autonomous agents, the playbook has completely shifted.
I only take on a limited number of site assessments and private advisory projects each month so I can personally dive deep into your data myself. There is no team of junior analysts here. When you hire me, you get my direct eyes, my pattern recognition, and my honest opinion on what is going on with your site.
Did Google Just Update? Check My Algorithm History List
Before booking an assessment, you can explore my searchable database of 550+ algorithm updates dating back to 2011, including recent unannounced volatility, spam updates, and AI shifts.
Is your traffic declining?
I offer several options when it comes to assessing a traffic drop:
1. Site Quality Review and Tactical Roadmap (Starting at $5,000 USD). For established businesses looking for an in-depth, hands-on investigation. This includes a comprehensive breakdown of winning vs. losing page types, competitor displacement, specific content improvement roadmaps, and optional live team consultations.
2. Traffic Drop Diagnostic Snapshot ($500 USD). A concise, 3 to 4 page executive assessment designed to give you fast, objective clarity. You’ll receive:
- Update Correlation: Exactly which Core or Spam updates impacted your site.
- Spam & Policy Check: An evaluation of whether your site is running into Google’s Spam or Scaled Content policies (including links).
- AI Overview Displacement: An assessment of how much visibility has been lost to native AI answers.
- My Recovery Verdict: An honest opinion on whether recovery is realistic, what is permanently gone, and high-level priorities for moving forward.
Book your Traffic Drop Diagnostic Snapshot
Preparing for AI Search & The Agentic Web
We are living through the biggest evolution Search has ever seen. Google is moving from a list of blue links to an active “Agent Manager” that answers complex questions and completes tasks for users.
I advise business owners, marketing leaders, and enterprise teams who want to stay ahead of this curve rather than get caught off guard:
- Agentic Readiness & Protocols: Evaluating how accessible your business is to AI agents via tools like WebMCP, Model Context Protocol (MCP), and
llms.txt. - Ideas for MCP or WebMCP Enabled Tools: I’ll give you loads of ideas to consider for creating tools that both humans and their agents will find useful.
- Creating “Non-Commodity” Content: Moving past basic informational articles that AI can easily summarize and building real, experiential “Proof of Work” that AI search models cite as trusted sources.
- Emerging Areas to Be on Your Radar: Whether it is intelligent eyewear, robotics, or brain-computer interfaces, the way people use the internet is changing. I will give you resources for your team to ingest and ideas to brainstorm on for the future.
Interested in Working Together?
Because I personally evaluate every site myself, I only accept a few engagements each month to ensure I can give each one my full focus.
If you would like to chat about your site, send me a message through my contact page with your website URL and a brief note on what you are seeing. I will take a quick look and get back to you with my availability and options.