How to use the new Lighthouse Report to see if your website is agent ready

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I’m rethinking blogging

Hello! 👋 This started off as a quick post about why I'm moving my newsletter back to my blog and ended up turning into a full article of my thoughts on the value of blogging today. In 14 years of writing my newsletter, it has gone through a lot of changes. I want to share […]

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Rise in Crawled – currently not indexed, preparing websites for agents, and how I’m using Antigravity.

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I’m rethinking blogging

Hello! 👋 This started off as a quick post about why I'm moving my newsletter back to my blog and ended up turning into a full article of my thoughts on the value of blogging today. In 14 years of writing my newsletter, it has gone through a lot of changes. I want to share […]

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The Agentic Web is Here: 5 AI Shifts I’m Discussing with Clients about AI Search

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I’m rethinking blogging

Hello! 👋 This started off as a quick post about why I'm moving my newsletter back to my blog and ended up turning into a full article of my thoughts on the value of blogging today. In 14 years of writing my newsletter, it has gone through a lot of changes. I want to share […]

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What I learned about the future of Search and AI from Sundar Pichai’s latest interview

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I’m rethinking blogging

Hello! 👋 This started off as a quick post about why I'm moving my newsletter back to my blog and ended up turning into a full article of my thoughts on the value of blogging today. In 14 years of writing my newsletter, it has gone through a lot of changes. I want to share […]

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TurboQuant has the potential to fundamentally change how Search (and AI) works

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I’m rethinking blogging

Hello! 👋 This started off as a quick post about why I'm moving my newsletter back to my blog and ended up turning into a full article of my thoughts on the value of blogging today. In 14 years of writing my newsletter, it has gone through a lot of changes. I want to share […]

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Why Google’s New “Google-Agent” is the Biggest Mindset Shift in SEO History

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I’m rethinking blogging

Hello! 👋 This started off as a quick post about why I'm moving my newsletter back to my blog and ended up turning into a full article of my thoughts on the value of blogging today. In 14 years of writing my newsletter, it has gone through a lot of changes. I want to share […]

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5 things I learned about the future of Search from Liz Reid’s latest interview

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I’m rethinking blogging

Hello! 👋 This started off as a quick post about why I'm moving my newsletter back to my blog and ended up turning into a full article of my thoughts on the value of blogging today. In 14 years of writing my newsletter, it has gone through a lot of changes. I want to share […]

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A first look at Gemini Enterprise / Gemini for Business: A review

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I’m rethinking blogging

Hello! 👋 This started off as a quick post about why I'm moving my newsletter back to my blog and ended up turning into a full article of my thoughts on the value of blogging today. In 14 years of writing my newsletter, it has gone through a lot of changes. I want to share […]

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Hype or Not? Should you be investing in AI Agents?

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I’m rethinking blogging

Hello! 👋 This started off as a quick post about why I'm moving my newsletter back to my blog and ended up turning into a full article of my thoughts on the value of blogging today. In 14 years of writing my newsletter, it has gone through a lot of changes. I want to share […]

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FastSearch, MAGIT and everything else we learned about Google’s AI from the DOJ trial

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I’m rethinking blogging

Hello! 👋 This started off as a quick post about why I'm moving my newsletter back to my blog and ended up turning into a full article of my thoughts on the value of blogging today. In 14 years of writing my newsletter, it has gone through a lot of changes. I want to share […]

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Some thoughts on Grok 4

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I’m rethinking blogging

Hello! 👋 This started off as a quick post about why I'm moving my newsletter back to my blog and ended up turning into a full article of my thoughts on the value of blogging today. In 14 years of writing my newsletter, it has gone through a lot of changes. I want to share […]

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What I learned at Google I/O 2025: A new era of Search

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I’m rethinking blogging

Hello! 👋 This started off as a quick post about why I'm moving my newsletter back to my blog and ended up turning into a full article of my thoughts on the value of blogging today. In 14 years of writing my newsletter, it has gone through a lot of changes. I want to share […]

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Google’s Agent2Agent Protocol Will Radically Change the Web

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I’m rethinking blogging

Hello! 👋 This started off as a quick post about why I'm moving my newsletter back to my blog and ended up turning into a full article of my thoughts on the value of blogging today. In 14 years of writing my newsletter, it has gone through a lot of changes. I want to share […]

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Use ChatGPT Operator to check your rankings immediately following a Google Core Update

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I’m rethinking blogging

Hello! 👋 This started off as a quick post about why I'm moving my newsletter back to my blog and ended up turning into a full article of my thoughts on the value of blogging today. In 14 years of writing my newsletter, it has gone through a lot of changes. I want to share […]

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