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Assistant and Search. Did Google just quietly launch a new Search Ecosystem?

Google announced a number of significant changes to Assistant. The majority of coverage so far has been surrounding the many things that will be discontinued like sending an email with your voice for example. With no fanfare, the blog post quietly stated that “the microphone icon will now trigger Search Results” from within the Google […]

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The September helpful content update: Why you were affected and what you can do

A major Google update starting Sept 14 aims to reduce unhelpful content. Sites across niches like recipes dropped. Real-world experience is now key. To recover, remove unhelpful content or improve it. Passionately create helpful, engaging content if you have true expertise. This update is terribly disappointing for many, but may usher in a new era […]

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Should you remove/noindex content if you have an unhelpful content suppression? My theory.

Google's documentation on the helpful content system does not give us specific instructions for recovery. Their article on this system hints in a couple of places that the key to removing a suppression at the hands of this system is to "remove unhelpful content." However, they don't give much to specifically tell us which content […]

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