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Filter by:What we learned about SGE, Bard and Gemini from Google’s Q3 2023 Earnings call
Google’s latest earnings call gave us a little bit more of a glimpse of where Google is headed. Below I’ve included several quotes from the call. Here is a summary of the most important parts:
Continue ReadingHelp Marie Haynes study the October 2023 core update
I’m looking for sites to analyze as I review the October 2023 core update. This update was devastating to many sites. There is a form you can use below to submit your site. You can choose whether or not I can use your site’s content as I study the update. What do you get out […]
Continue ReadingCould Bard One Day Replace the Google Search Box?
A new Google research paper called, Refreshing Large Language Models with Search Engine Augmentation shows how the accuracy of LLM chatbots like ChatGPT or Bard can be improved by injecting fresh information retrieved from a Google search into prompts. They used something called “FRESHPROMPT” to improve a language model’s answer by augmenting its prompt with […]
Continue ReadingWhat changed with Google’s September 14, 2023 helpful content system update?
The September 2023 helpful content update is live. This blog post explains everything we know about it so far.
Continue ReadingShould you remove/noindex content if you have an unhelpful content suppression? My theory.
Google's documentation on the helpful content system does not give us specific instructions for recovery. Their article on this system hints in a couple of places that the key to removing a suppression at the hands of this system is to "remove unhelpful content." However, they don't give much to specifically tell us which content […]
Continue ReadingEverything We Know About Google’s Quality Raters: Who They Are, What They Do, and What It Means for Your Site If They Visit
The inner workings of Google's search algorithm remain shrouded in secrecy, yet one important piece of the ranking puzzle involves an army of over 16,000 contractors known as quality raters. Just what do these raters evaluate when they visit websites, and how much influence do their judgements have over search rankings? This article will demystify […]
Continue ReadingGoogle’s Helpful Content & Other AI Systems May Be Impacting Your Site’s Visibility
Artificial Intelligence (AI) is revolutionizing the way we search and find information online. Google, a pioneer in this field, is constantly testing and integrating AI technologies to enhance its search results. From the Search Generative Experience (SGE) that provides AI-generated answers to the integration of Google’s Bard AI chat technology across various Google products, AI […]
Continue ReadingHow Quality Raters Are (Possibly) Helping AI Chatbots Improve: A Conversation with Bard
Caution: This article contains a conversation with Bard in which we have no idea of knowing which parts are hallucinated. It is an interesting conversation, but should not be relied upon as truth. As Bard itself told me, it’s generally only accurate 81% of the time right now...but it is improving. Bard told me: Google […]
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