AI Mode is the future of Search. How will you adapt?

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AI Mode is the future of Search. How will you adapt?

In an interview with Lex Fridman, Google CEO Sundar Pichai confirmed that AI Mode is the future of Search. New features will be tested in AI mode, and as they figure out what works well, those features will be transported over to Google’s "main experience." Here is a short clip from this interview. It's worth […]

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Should you block Google Extended in Robots.txt?

Google Extended is a control mechanism you can use in your robots.txt file to tell Google not to use your content for training its future Gemini models. It also stops Google from using your content for grounding conversations in Gemini. However, it’s important to know that a Google-Extended disallow in your robots.txt does not block Google […]

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Does Google Search Approve of Using AI to Help Write Content?

Google rewards high-quality, people-first content demonstrating E-E-A-T, regardless of whether AI is used, and emphasizes that quality raters penalize low-effort, unoriginal content not specifically AI-generated content. AI can be leveraged as a tool to augment human creativity and research to produce truly original and valuable information, rather than simply paraphrasing what already exists. I have […]

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What I learned at Google I/O 2025: A new era of Search

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AI Mode is the future of Search. How will you adapt?

In an interview with Lex Fridman, Google CEO Sundar Pichai confirmed that AI Mode is the future of Search. New features will be tested in AI mode, and as they figure out what works well, those features will be transported over to Google’s "main experience." Here is a short clip from this interview. It's worth […]

Continue Reading

Should you block Google Extended in Robots.txt?

Google Extended is a control mechanism you can use in your robots.txt file to tell Google not to use your content for training its future Gemini models. It also stops Google from using your content for grounding conversations in Gemini. However, it’s important to know that a Google-Extended disallow in your robots.txt does not block Google […]

Continue Reading

Does Google Search Approve of Using AI to Help Write Content?

Google rewards high-quality, people-first content demonstrating E-E-A-T, regardless of whether AI is used, and emphasizes that quality raters penalize low-effort, unoriginal content not specifically AI-generated content. AI can be leveraged as a tool to augment human creativity and research to produce truly original and valuable information, rather than simply paraphrasing what already exists. I have […]

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Should you block Google Extended in Robots.txt?

all-terms

AI Mode is the future of Search. How will you adapt?

In an interview with Lex Fridman, Google CEO Sundar Pichai confirmed that AI Mode is the future of Search. New features will be tested in AI mode, and as they figure out what works well, those features will be transported over to Google’s "main experience." Here is a short clip from this interview. It's worth […]

Continue Reading

Should you block Google Extended in Robots.txt?

Google Extended is a control mechanism you can use in your robots.txt file to tell Google not to use your content for training its future Gemini models. It also stops Google from using your content for grounding conversations in Gemini. However, it’s important to know that a Google-Extended disallow in your robots.txt does not block Google […]

Continue Reading

Does Google Search Approve of Using AI to Help Write Content?

Google rewards high-quality, people-first content demonstrating E-E-A-T, regardless of whether AI is used, and emphasizes that quality raters penalize low-effort, unoriginal content not specifically AI-generated content. AI can be leveraged as a tool to augment human creativity and research to produce truly original and valuable information, rather than simply paraphrasing what already exists. I have […]

Continue Reading
  • Page 1 of 32
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Does Google Search Approve of Using AI to Help Write Content?

all-terms

AI Mode is the future of Search. How will you adapt?

In an interview with Lex Fridman, Google CEO Sundar Pichai confirmed that AI Mode is the future of Search. New features will be tested in AI mode, and as they figure out what works well, those features will be transported over to Google’s "main experience." Here is a short clip from this interview. It's worth […]

Continue Reading

Should you block Google Extended in Robots.txt?

Google Extended is a control mechanism you can use in your robots.txt file to tell Google not to use your content for training its future Gemini models. It also stops Google from using your content for grounding conversations in Gemini. However, it’s important to know that a Google-Extended disallow in your robots.txt does not block Google […]

Continue Reading

Does Google Search Approve of Using AI to Help Write Content?

Google rewards high-quality, people-first content demonstrating E-E-A-T, regardless of whether AI is used, and emphasizes that quality raters penalize low-effort, unoriginal content not specifically AI-generated content. AI can be leveraged as a tool to augment human creativity and research to produce truly original and valuable information, rather than simply paraphrasing what already exists. I have […]

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Google’s Agent2Agent Protocol Will Radically Change the Web

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AI Mode is the future of Search. How will you adapt?

In an interview with Lex Fridman, Google CEO Sundar Pichai confirmed that AI Mode is the future of Search. New features will be tested in AI mode, and as they figure out what works well, those features will be transported over to Google’s "main experience." Here is a short clip from this interview. It's worth […]

Continue Reading

Should you block Google Extended in Robots.txt?

Google Extended is a control mechanism you can use in your robots.txt file to tell Google not to use your content for training its future Gemini models. It also stops Google from using your content for grounding conversations in Gemini. However, it’s important to know that a Google-Extended disallow in your robots.txt does not block Google […]

Continue Reading

Does Google Search Approve of Using AI to Help Write Content?

Google rewards high-quality, people-first content demonstrating E-E-A-T, regardless of whether AI is used, and emphasizes that quality raters penalize low-effort, unoriginal content not specifically AI-generated content. AI can be leveraged as a tool to augment human creativity and research to produce truly original and valuable information, rather than simply paraphrasing what already exists. I have […]

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Use ChatGPT Operator to check your rankings immediately following a Google Core Update

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AI Mode is the future of Search. How will you adapt?

In an interview with Lex Fridman, Google CEO Sundar Pichai confirmed that AI Mode is the future of Search. New features will be tested in AI mode, and as they figure out what works well, those features will be transported over to Google’s "main experience." Here is a short clip from this interview. It's worth […]

Continue Reading

Should you block Google Extended in Robots.txt?

Google Extended is a control mechanism you can use in your robots.txt file to tell Google not to use your content for training its future Gemini models. It also stops Google from using your content for grounding conversations in Gemini. However, it’s important to know that a Google-Extended disallow in your robots.txt does not block Google […]

Continue Reading

Does Google Search Approve of Using AI to Help Write Content?

Google rewards high-quality, people-first content demonstrating E-E-A-T, regardless of whether AI is used, and emphasizes that quality raters penalize low-effort, unoriginal content not specifically AI-generated content. AI can be leveraged as a tool to augment human creativity and research to produce truly original and valuable information, rather than simply paraphrasing what already exists. I have […]

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AI mode ranks sites differently than traditional Search. It uses a “query fan-out” technique.

all-terms

AI Mode is the future of Search. How will you adapt?

In an interview with Lex Fridman, Google CEO Sundar Pichai confirmed that AI Mode is the future of Search. New features will be tested in AI mode, and as they figure out what works well, those features will be transported over to Google’s "main experience." Here is a short clip from this interview. It's worth […]

Continue Reading

Should you block Google Extended in Robots.txt?

Google Extended is a control mechanism you can use in your robots.txt file to tell Google not to use your content for training its future Gemini models. It also stops Google from using your content for grounding conversations in Gemini. However, it’s important to know that a Google-Extended disallow in your robots.txt does not block Google […]

Continue Reading

Does Google Search Approve of Using AI to Help Write Content?

Google rewards high-quality, people-first content demonstrating E-E-A-T, regardless of whether AI is used, and emphasizes that quality raters penalize low-effort, unoriginal content not specifically AI-generated content. AI can be leveraged as a tool to augment human creativity and research to produce truly original and valuable information, rather than simply paraphrasing what already exists. I have […]

Continue Reading
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More AI innovations coming to Search – Google’s Q4 2024 earnings call

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AI Mode is the future of Search. How will you adapt?

In an interview with Lex Fridman, Google CEO Sundar Pichai confirmed that AI Mode is the future of Search. New features will be tested in AI mode, and as they figure out what works well, those features will be transported over to Google’s "main experience." Here is a short clip from this interview. It's worth […]

Continue Reading

Should you block Google Extended in Robots.txt?

Google Extended is a control mechanism you can use in your robots.txt file to tell Google not to use your content for training its future Gemini models. It also stops Google from using your content for grounding conversations in Gemini. However, it’s important to know that a Google-Extended disallow in your robots.txt does not block Google […]

Continue Reading

Does Google Search Approve of Using AI to Help Write Content?

Google rewards high-quality, people-first content demonstrating E-E-A-T, regardless of whether AI is used, and emphasizes that quality raters penalize low-effort, unoriginal content not specifically AI-generated content. AI can be leveraged as a tool to augment human creativity and research to produce truly original and valuable information, rather than simply paraphrasing what already exists. I have […]

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You can ask ChatGPT why it didn’t recommend you. (Will schema help?)

all-terms

AI Mode is the future of Search. How will you adapt?

In an interview with Lex Fridman, Google CEO Sundar Pichai confirmed that AI Mode is the future of Search. New features will be tested in AI mode, and as they figure out what works well, those features will be transported over to Google’s "main experience." Here is a short clip from this interview. It's worth […]

Continue Reading

Should you block Google Extended in Robots.txt?

Google Extended is a control mechanism you can use in your robots.txt file to tell Google not to use your content for training its future Gemini models. It also stops Google from using your content for grounding conversations in Gemini. However, it’s important to know that a Google-Extended disallow in your robots.txt does not block Google […]

Continue Reading

Does Google Search Approve of Using AI to Help Write Content?

Google rewards high-quality, people-first content demonstrating E-E-A-T, regardless of whether AI is used, and emphasizes that quality raters penalize low-effort, unoriginal content not specifically AI-generated content. AI can be leveraged as a tool to augment human creativity and research to produce truly original and valuable information, rather than simply paraphrasing what already exists. I have […]

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Using Gemini to get insight into Your E-E-A-T

all-terms

AI Mode is the future of Search. How will you adapt?

In an interview with Lex Fridman, Google CEO Sundar Pichai confirmed that AI Mode is the future of Search. New features will be tested in AI mode, and as they figure out what works well, those features will be transported over to Google’s "main experience." Here is a short clip from this interview. It's worth […]

Continue Reading

Should you block Google Extended in Robots.txt?

Google Extended is a control mechanism you can use in your robots.txt file to tell Google not to use your content for training its future Gemini models. It also stops Google from using your content for grounding conversations in Gemini. However, it’s important to know that a Google-Extended disallow in your robots.txt does not block Google […]

Continue Reading

Does Google Search Approve of Using AI to Help Write Content?

Google rewards high-quality, people-first content demonstrating E-E-A-T, regardless of whether AI is used, and emphasizes that quality raters penalize low-effort, unoriginal content not specifically AI-generated content. AI can be leveraged as a tool to augment human creativity and research to produce truly original and valuable information, rather than simply paraphrasing what already exists. I have […]

Continue Reading
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Most interesting takeaways for SEOs on Google’s Q3 2024 earnings call

all-terms

AI Mode is the future of Search. How will you adapt?

In an interview with Lex Fridman, Google CEO Sundar Pichai confirmed that AI Mode is the future of Search. New features will be tested in AI mode, and as they figure out what works well, those features will be transported over to Google’s "main experience." Here is a short clip from this interview. It's worth […]

Continue Reading

Should you block Google Extended in Robots.txt?

Google Extended is a control mechanism you can use in your robots.txt file to tell Google not to use your content for training its future Gemini models. It also stops Google from using your content for grounding conversations in Gemini. However, it’s important to know that a Google-Extended disallow in your robots.txt does not block Google […]

Continue Reading

Does Google Search Approve of Using AI to Help Write Content?

Google rewards high-quality, people-first content demonstrating E-E-A-T, regardless of whether AI is used, and emphasizes that quality raters penalize low-effort, unoriginal content not specifically AI-generated content. AI can be leveraged as a tool to augment human creativity and research to produce truly original and valuable information, rather than simply paraphrasing what already exists. I have […]

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How the 🍓🍓🍓 account @iruletheworldmo manipulated us. And why it needed to happen.

all-terms

AI Mode is the future of Search. How will you adapt?

In an interview with Lex Fridman, Google CEO Sundar Pichai confirmed that AI Mode is the future of Search. New features will be tested in AI mode, and as they figure out what works well, those features will be transported over to Google’s "main experience." Here is a short clip from this interview. It's worth […]

Continue Reading

Should you block Google Extended in Robots.txt?

Google Extended is a control mechanism you can use in your robots.txt file to tell Google not to use your content for training its future Gemini models. It also stops Google from using your content for grounding conversations in Gemini. However, it’s important to know that a Google-Extended disallow in your robots.txt does not block Google […]

Continue Reading

Does Google Search Approve of Using AI to Help Write Content?

Google rewards high-quality, people-first content demonstrating E-E-A-T, regardless of whether AI is used, and emphasizes that quality raters penalize low-effort, unoriginal content not specifically AI-generated content. AI can be leveraged as a tool to augment human creativity and research to produce truly original and valuable information, rather than simply paraphrasing what already exists. I have […]

Continue Reading
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Navboost and User Engagement: How Google’s Hidden Algorithm Uses User Engagement to Shape Search Rankings

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AI Mode is the future of Search. How will you adapt?

In an interview with Lex Fridman, Google CEO Sundar Pichai confirmed that AI Mode is the future of Search. New features will be tested in AI mode, and as they figure out what works well, those features will be transported over to Google’s "main experience." Here is a short clip from this interview. It's worth […]

Continue Reading

Should you block Google Extended in Robots.txt?

Google Extended is a control mechanism you can use in your robots.txt file to tell Google not to use your content for training its future Gemini models. It also stops Google from using your content for grounding conversations in Gemini. However, it’s important to know that a Google-Extended disallow in your robots.txt does not block Google […]

Continue Reading

Does Google Search Approve of Using AI to Help Write Content?

Google rewards high-quality, people-first content demonstrating E-E-A-T, regardless of whether AI is used, and emphasizes that quality raters penalize low-effort, unoriginal content not specifically AI-generated content. AI can be leveraged as a tool to augment human creativity and research to produce truly original and valuable information, rather than simply paraphrasing what already exists. I have […]

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What is this leaked Google code? Digging into the API Docs

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AI Mode is the future of Search. How will you adapt?

In an interview with Lex Fridman, Google CEO Sundar Pichai confirmed that AI Mode is the future of Search. New features will be tested in AI mode, and as they figure out what works well, those features will be transported over to Google’s "main experience." Here is a short clip from this interview. It's worth […]

Continue Reading

Should you block Google Extended in Robots.txt?

Google Extended is a control mechanism you can use in your robots.txt file to tell Google not to use your content for training its future Gemini models. It also stops Google from using your content for grounding conversations in Gemini. However, it’s important to know that a Google-Extended disallow in your robots.txt does not block Google […]

Continue Reading

Does Google Search Approve of Using AI to Help Write Content?

Google rewards high-quality, people-first content demonstrating E-E-A-T, regardless of whether AI is used, and emphasizes that quality raters penalize low-effort, unoriginal content not specifically AI-generated content. AI can be leveraged as a tool to augment human creativity and research to produce truly original and valuable information, rather than simply paraphrasing what already exists. I have […]

Continue Reading
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What is going on with the Site Reputation abuse policy?

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AI Mode is the future of Search. How will you adapt?

In an interview with Lex Fridman, Google CEO Sundar Pichai confirmed that AI Mode is the future of Search. New features will be tested in AI mode, and as they figure out what works well, those features will be transported over to Google’s "main experience." Here is a short clip from this interview. It's worth […]

Continue Reading

Should you block Google Extended in Robots.txt?

Google Extended is a control mechanism you can use in your robots.txt file to tell Google not to use your content for training its future Gemini models. It also stops Google from using your content for grounding conversations in Gemini. However, it’s important to know that a Google-Extended disallow in your robots.txt does not block Google […]

Continue Reading

Does Google Search Approve of Using AI to Help Write Content?

Google rewards high-quality, people-first content demonstrating E-E-A-T, regardless of whether AI is used, and emphasizes that quality raters penalize low-effort, unoriginal content not specifically AI-generated content. AI can be leveraged as a tool to augment human creativity and research to produce truly original and valuable information, rather than simply paraphrasing what already exists. I have […]

Continue Reading
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