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Early thoughts on Penguin 4.0

Early thoughts on Penguin 4.0

Note: This article was written to explain my early thoughts on Penguin. I’ve written a full article here on everything we know about Penguin and will be updating that article regularly. Jump to updated info on whether or not the disavow tool is necessary for Penguin recovery. For even more updated news, check this new post: Sites previously demoted by Penguin are getting the “penalty” lifted off of […]

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Using Google Analytics to Look at Just Google Organic Traffic – Were you hit by an algorithm change?

In this article we will look at the steps needed to look at just your Google organic traffic in Google Analytics. Looking at just the Google organic traffic can be helpful when trying to determine whether your site has been affected by a change in Google’s algorithm. What is Google Organic Traffic? Organic traffic excludes traffic from sources like Pay Per Click ads (Adwords), Social shares (i.e. […]

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Is the order of keywords in the title tag important? An SEO experiment.

Is the order of keywords in the title tag important? An SEO experiment.

Everyone who knows even a little about SEO knows that it is vitally important to put your keywords in your title tag. Or is it? A recent statement by John Mueller made many question whether this is still true. Barry Schwartz wrote an article titled, “Google: Title tags are not a critical ranking signal” in which he quotes John Mueller in saying, “We do use [the title […]

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Marie Haynes is the founder of HIS Web Marketing, formerly at www.HISWebMarketing.com. In 2015, she rebranded the company to Marie Haynes Consulting Inc.
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